Today, users are constantly connected to a variety of mobile apps. Many mobile app developers fail to realize that making users stay on their app is difficult. After years of industry experience, and after studying successful apps, I discovered the following tips to keep users engaged with mobile apps.
These tips will help you grab users’ attention and increase app engagement.
1. Get App Store Listing to Drive Downloads
You may be asking why we are referring to the element that is not within the app. Engagement with users begins in the app store. It’s crucial to build that bond from the very beginning.
Before you start to solve the problem, consider these points: What kind of problems your app is trying to solve, how those complications can be resolved, and why people should download it. Instead of focusing on features, focus more on benefits for users. Look at featured apps for inspiration to improve your listing.
2. Take it slow when you are onboarding
It is crucial that a user first encounters your app. This will determine the fate of your app. Your goal with onboarding is to incite trials. Your goal is to give users the time they need to settle down. Keep it as simple and hassle-free for them as possible. Don’t overwhelm them with unnecessary notifications or context emails.
During this time, you can provide relevant information. Your chances of improvisation are significantly increased by allowing the ability to give feedback through the app.
3. Accelerate Your Performance
Society has become more demanding with pizza delivered by tweets and rides booked via a click of a button. In the world of apps, anything slower than 2 seconds will be considered slow. To avoid your users abandoning your app, it is essential to focus on speed as an intrinsic quality. Your users will be able to tell that your app is reliable and quick. You will be able establish yourself as a trusted provider of mobile app development services.
4. Use push notifications to connect with users
Apps that are quiet for long periods of time tend to get lost in the sea of other apps and end up being deleted. Push notifications can help to combat this problem. If used correctly, push notifications can help you keep your users connected and retain them. Developers can use push notifications to provide relevant information to users and encourage engagement.
5. Focus on keeping your App Updated
There are millions of apps on the App Market. Users can choose from many different options. If they don’t find an app that meets their needs, they will not hesitate to delete it. Users will be easily distracted by similar apps that offer better features and a better user experience. Users may abandon your app if you fail to provide updates. Focus on updating your app from time to time in order to show your commitment and dedication.
You have a better chance of improving your download rate, rankings, and stability of your app. You can get feedback from your users to decide how often you update. This will allow you to meet their needs. This will allow you to add new features or improve the existing features, fix bugs or make your app more user-friendly.
6. Create a User Experience
It is a fact that most apps are only used once. This is because the user experience and not the number of downloads is what matters. Mobile app development services should be designed to deliver a valuable experience. Keep in mind the current trends of the app marketplace and work towards simplicity and intuitive designs. A guided tour of your app can simplify the user experience. To make it easier to understand features and interface, overlay help screens can be added to your app.
7. Mobile Deep Linking
Let’s first define Deep Linking in mobile app terms before we get into the details of how mobile app developers can benefit from it. It is the URL equivalent of mobile apps and allows users to be redirected to a particular place within an app after they have used it for the first time. This improves the user experience, saves time and engages users.
8. Create a Community on Social Media Platforms
Although you may have customers and customers who use social media, this does not mean that you do not have a customer network. Why do you need to have a customer group?
A community allows you to connect with as many people as possible without having to offer an app experience. Other users will notice your app’s feedback on social media platforms. Cross-channel sharing should be a top priority in your promotion plan.
9. Incorporate the Game Element in The App
You can make your app more popular by giving your users the chance to win top-user status. You can encourage competition by giving points to users for certain functions, such as opening the app once a day, sharing it on social media like Facebook or Twitter or purchasing products.
10. Redeemable Offer
It is possible to link points that users have won to reward such as gift cards or discount coupons. This will ensure that your app users spend more time there. This will allow you to engage your users and instill a sense of curiosity.
You will give them a reason to return to you with rewards, making it win-win for everyone.
These tips are my hope.